Accommodation and Small Business Web Services
Before designing and marketing your website it
is essential that we help you review the dynamics of your target market.
Step 1. Define your target market. This can be local, regional or international.
Step 2. Identify your competition and how they are promoting themselves.
Step 3. Prepare a cost effective online marketing strategy that will
give your business the best possible visibility and success for your
advertising dollars.
You can give us a head start on this process
by taking a few minutes to complete our questionnaire. We will respond
by sending you a Free Quotation for our
services.
Your time and resources will determine which approach you take to text
preparation. You may submit the copy for all your web pages, prepare
an outline describing the nature or your business or have us prepare
the text based on our market research.
For modest websites that are not competing in an aggressive market environment
basic web hosting may be all you need. Hosting for small low traffic
sites starts @ just $10/mon. Basic hosting can be upgraded to site maintenance
at any time should the need arise.
While a one time optimization and search engine submission of your pages
can be very beneficial it may be advisable to consider purchasing a
Site Maintenance Package so that your site’s performance can be
monitored on an ongoing basis and tweaked as required.
Pay-per-click campaigns, ongoing image and text changes and frequent
directory updates will also make a site maintenance contract advisable.
The alternative is to pay for updates as they occur.
The visual impact of a web page can certainly influence the success
of a website particularly if the competition is intense.
In some situations you may require the services of a professional photographer
but in many cases a customer's digital images prove to be very acceptable.
Robin has an extensive background in professional photography and if
he is unable to visit your business he can most certainly guide you
through the process by critiquing your email submissions and making
simple suggestions for improvement where necessary.
Robin
Snow Photography |